Talent Innovations branding
Talent Innovations specialise in online 360° feedback, appraisals and development tools backed up with consultancy and coaching services. As the business was growing — led by their Founder and Managing Director, Elva Ainsworth — they felt a new identity was needed to better reflect their new direction.
While working at Milestone Creative I worked closely with our Managing Director, Ian Sutton, to conduct workshops with the team at Talent Innovations. These led to a better understanding of the businesses personality and informed routes to explore. This was honed into a new identity that was professional, modern and feminine with an injection of the founders humour.
The project also included the creation of a new responsive website which included content planning and sitemap, wireframes and a mobile-first approach to site layouts.
Brand Development
Brand Design
Website Design