Paint Pad branding
My good friend Andy Pearson is a top-class dev and has many, many interests. One of those is miniature painting so he developed a web app to allow enthusiasts to create, share and discover great “recipes” for their miniatures. The community is growing and needed a brand to support it.
The branding itself is a blank slate so that the images and palettes from the community members adds the colour and interest. The coloured circles represent open paint pots and, in the app UI, can be generated from the recipes of a specific user so that their experience is personalised.
I created concepts for logos and their animations, web app UI and merch such as t-shirts. Andy loved the result and plans to implement the brand on Paint Pad.
Creative Direction
Art Direction
Storyboarding
Animation